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It consists of twenty-two (22) items that are coupled into five different dimensions namely 1-reliability, 2-tangibility, 3-responsiveness; 4-assurance and reviews 5-empathy. Different ways have been suggested to measure service quality, the most well known being that of the servqual instrument (Parasuraman et al., 1988). This instrument is based on the differences between the perceptions and expectations.
Key Words: Islamic Banks, Customers Expectation towards Banks, Satisfaction, Quality of Services, Sargodha Pakistan. Introduction: Inception of Islamic banking practices in Pakistan created multiple threats and opportunities to meet customer's expectations by the provision of quality services (Ahmad, Rehman, Saif, Safwan, 2010). A healthy competition is running for Islamic banks to compete with their peers.
Published: 23rd March, 2015, last Edited: 23rd March, 2015, this essay has been submitted by a student. This is not an example of the work written by our professional essay writers. Banks are always trying to attract retain Customers. Therefore today need is to provide better Services Quality in order to make customer loyal. There.
Due to the increase in competition, service quality has got popularity among professionals and academia, further Zeithmal et al. (2000) also explained that's to get competitive benefit to sustain long-term association with patrons play vital role. Leeds (1992) mentioned that dealing of bank customers vital, because service-quality primarily depends on its. Banks need to be.